Post by account_disabled on Dec 11, 2023 8:25:16 GMT 3
Customer journey, a marketing strategy that has been talked about a lot. For businesses that want to build a brand that is well known among consumers. This is a big goal that business owners cannot overlook. To be successful, the brand analyzes the Customer journey together. Customer journey is the journey of consumers. that brands must analyze media usage behavior Choosing products or services To plan marketing that can create awareness Create an image To lead consumers to become customers of the brand. It can even lead to consumers being truly loyal to the brand.
The customer journey consists of Awareness The first way to get customers to know about your business Phone Number List is through awareness. Through advertising media, channels and various platforms that your customers use Currently, the channels through which consumers can receive advertising media from brands include both online and offline channels. Popular offline channels that can reach consumers include television, radio, and public relations through brochures. Billboard advertising, etc. But doing business today cannot ignore online channels. Since consumer behavior in the digital era receives news through social media first through various platforms, what should brands do to create awareness through this group of customers? It may be buying advertisements through online channels such as Facebook Ads, IG Ads, Youtube and Google Ads, etc.
Consideration Finding information to make decisions When consumers know the brand and product It's not like they'll immediately decide to buy a product. But he will go and find product information through searching on social media to compare the benefits to see if it meets the needs of what he wants or not. Most of the time, consumers will trust information told by consumers who have actually used the product, also known as reviews. In this case, the brand may create brand review content by using influencers who are famous and have expertise in the field that matches the brand's products. It will help create more understanding for consumers.
The customer journey consists of Awareness The first way to get customers to know about your business Phone Number List is through awareness. Through advertising media, channels and various platforms that your customers use Currently, the channels through which consumers can receive advertising media from brands include both online and offline channels. Popular offline channels that can reach consumers include television, radio, and public relations through brochures. Billboard advertising, etc. But doing business today cannot ignore online channels. Since consumer behavior in the digital era receives news through social media first through various platforms, what should brands do to create awareness through this group of customers? It may be buying advertisements through online channels such as Facebook Ads, IG Ads, Youtube and Google Ads, etc.
Consideration Finding information to make decisions When consumers know the brand and product It's not like they'll immediately decide to buy a product. But he will go and find product information through searching on social media to compare the benefits to see if it meets the needs of what he wants or not. Most of the time, consumers will trust information told by consumers who have actually used the product, also known as reviews. In this case, the brand may create brand review content by using influencers who are famous and have expertise in the field that matches the brand's products. It will help create more understanding for consumers.